Freelance Digital Marketing & Insights Manager

Freelance Digital Marketing & Insights Manager, £325 per day [Outside IR35], 3-month contract, hybrid working in London

Major Players are working with a global events agency that connect global industry communities through unmissable events, online networking platforms, and hyper-productive meeting programmes.

As a Freelance Digital Marketing & Insights Manager, you'll have a passion for all things marketing, media, and digital, and be instrumental in creating and executing B2C marketing campaigns, ensuring strategic and tactical delivery as well as optimisation through insights to grow audiences and memberships to events.

As a Freelance Digital Marketing & Insights Manager you will:

• Design, develop, manage, and execute multi-channel marketing campaigns that deliver against strategic priorities, including lead-generation [B2C]
• Work with internal creative teams to develop distinctive campaigns that align to the brand strategy
• Work across multiple digital and offline touchpoints, including paid social, search, and print
• Take lead on the marketing activity within the Asia market
• Drive a strong insights agenda when campaign planning, using marketing data, analysis of campaign performance to inform optimisations

The Freelance Digital Marketing & Insights Manager will need:

• Significant and demonstrable marketing experience, with success managing large scale projects and campaigns on time and within budget
• Strong, hands-on experience managing end-to-end media and digital campaigns
• Strong skills in a variety of tools, including Google analytics, excel, in-platform social tools, alongside visualisation tools such as PowerBI and Tableau

Location: Hybrid working in Paddington, London

If you would like a confidential chat about this role or your next career move, then please get in contact with me: DD: +44 207 845 7248 or connect via LinkedIn: Alex Phipps.

Major Players are the UK's leading digital, marketing, creative and tech talent agency. We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law. We are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and meaningful change to our partners, candidates and employees. For further information visit: www.majorplayers.co.uk/diversity-equity-inclusion/.